Make Sure Your Roof Deal Measures Up

Make Sure Your Roof Deal Measures Up

Sponsor story provided by Hire It Done

Make Sure Your Roof Deal Measures Up. Contact Hire It Done. (Photo: Matjaz Antloga)

The roofing advertisements seem too good to be true. 50% off! $0 down! Only $99 per square for a limited time only! What can you believe?

If you’re not a roofing contractor and you don’t play one on TV, it’s hard to know what to make of roof ads and pricing in general. What should you be paying and what’s actually a good deal?

Let’s start with some common sense. Any roofing company who charges half of the real cost probably won’t stay in business for very long. If the price per square (which equals 100 square feet of shingles) was truly so much less than everyone else’s, either a company is doing the work strictly for fun, or—more likely—they’re making hay with some fuzzy math.

If you want to make the wisest decision in terms of cost and quality, it’s a good idea to look at the same things contractors do when they calculate a quote. The typical breakdown involves figuring out how many squares are required and the quality of the shingles, the difficulty of the job and how much waste is anticipated, and of course the condition of the roof in question.

But first and foremost, until you know the size of your roof, you can’t know for sure that the quote you’re getting is on the level. Now, does that mean you need to prop a ladder against a gutter, climb up with a tape measure and figure this out? Of course not.

The most important reason to have multiple roofers examine your home is so you can compare their measurements. Although experienced roof contractors can guesstimate how big a roof is just by looking at it, the best ones will get as precise as possible—it’s in their best interest to know how much material they’ll need. Good roofers understand profit margin. They know the best quote for you will also be the best for them, and that accuracy ensures they stay in business for years to come.

Say you have four contractors come out to take a look at your roof. If three of their measurements are close in range and the fourth one isn’t—well, first you’ll have a big red flag about the contractor who wasn’t in the same ballpark. But you’ll also have a good idea about your roof size so you can make a more informed decision moving forward. And if any roofer doesn’t measure at all—kick them out!

Another way to feel secure is through aerial analytics, a unique and very precise method Hire it Done uses to size up your roof and calculate all the measurements you’ll need. When you submit a roof project request, we instantly generate a report and send it to our pre-screened contractors. They will all make appointments to meet with you and go over why they feel they offer the best product, installation and support. Since all Hire It Done roofing contractors show up with the same measurement report, you can concentrate solely on which will give you the best roof you can afford.

Make Sure Your Roof Deal Measures Up

If there’s still any confusion, contact me at Hire it Done and I’ll walk you through to decipher any quote.

Committing to buying a new roof can be pretty intimidating. Before you make any decision, make sure you’re working with measurements and a contractor you can trust!

Contractor Adam Helfman (Photo: Hire It Done)

Adam Helfman is a radio and television host, former construction consultant on ABC TV’s Emmy winning Extreme Makeover: Home Edition, and former Weekend Home Improvement Expert for Fox 2 Detroit. The Founder and President of, has helped build and renovate more than 10,000 homes over 20 years.

This story is provided by our sponsor, Hire It Done

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